When a company decides to go digital, one of its first decisions involves the marketing strategy to follow. Many business owners choose to set up a domain and a website, using a generic template to make the site function as quickly as possible. A template can add a simple design element, such as a background or header graphic. But when the result is expected to exactly match what is desired for the website, a template cannot be used. For that, it is necessary to hire Shopify expert designers, as they are capable of overcoming any limitations and have advanced tools to achieve a professional finish tailored to the preferences of their clients.

Shopify Website Development

The term “e-commerce” refers to the buying or selling of goods or services over a network. Historically, many companies have taken on the bulk of this themselves, operating their own websites, handling their own advertising, and generally acting as retailers as well. In recent years, thanks to innovations in services like Shopify, some of these functions have been outsourced. Shopify is a Canadian company that offers a service that many entrepreneurs find beneficial. In 2015, Shopify reported that Shopify merchants committed their first billion dollars in sales. Furthermore, they provide the platform for over sixty thousand shopfronts, totalling one billion dollars in monthly sales, with a thousand new merchants per day.

Budget for a Shopify Store

It’s time to change: join the digital era. Do you have a business? If so, you know how expensive it can be. From digital store accessories to employee salaries, there are many costs associated with starting and maintaining a business. One way you can potentially reduce your business expenses is by transitioning to e-commerce. Shopify has all the tools you need to create an effective e-commerce website, with low-cost membership plans. While you can create a website without them, Shopify provides you with an interface that is easy to customize. Unlimited product images are included in the basic membership, with no hidden fees or tricks, and they also offer good customer service to assist you with your website’s needs.

Design in Shopify

Here are some tips on how to make your Shopify store look more appealing and attract customers to make purchases:

• Use a clean and elegant design. 
• Keep the design and colors simple. 
• Add high-quality images. 
• Offer discounts and packages. 
• Update the design with the seasons. 
• Use videos and animations effectively. 
• Highlight the products you offer. 
• Utilize a responsive design.

We hope you find this information useful! 🙂